We recently hosted an incredible afternoon with some of TikTok’s top affiliate creators in Sunway Velocity Two in Kuala Lumpur. The power of partnership in the digital age is more than brand exposure for us. With the rise of influencer marketing, affiliate marketing is evolving fast. For us, it’s about sitting down with thirty-one moms and build an honest community.
Moving beyond a typical product unboxing, the event was designed as a deep-dive educational experience focused on building genuine consumer trust. We rolled up our sleeves to provide hands-on diaper absorbency demonstration and expert guidance, showing every unique feature of our diapers. 
The event concluded with a special surprise, where three lucky affiliate creators were randomly chosen as winners. Some won a month’s supply of MILK™ diapers, some won 12,500 travel points from AirAsia as a token of appreciation for their engagement and participation.
This initiative highlights MILK™’s commitment to fostering meaningful, long-term relationships with content creators in the parenting and family space, emphasizing education over simple promotion.
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