At MILK™, innovation goes beyond diapers. It’s about convenience and making it easier than ever for parents to access what they need. As part of our commitment, MILK™ is proud to announce our retail expansion in conjunction with the grand launch of Mr. Hippo Supermarket in Bandar Sri Damansara on March 23rd. 

Mr. Hippo Supermarket is touted as ‘the largest Chinese supermarket in Malaysia.’ This launch, expanding MILK™’s retail presence, underscores the brand’s commitment to supporting partners with impactful marketing to drive sales and foster collaborative growth. 

With the in-store expansion, MILK™ products take the center stage on prominent gondola endcaps and full bay displays, highlighting the brand’s promise to deliver innovative and dermatologically tested products. This also means easier navigation for customers to get diapering essentials. 

Behind every diaper pack is a village that helped us get here, dedicated to crafting a diaper that is safe, clean and comfortable for even the most sensitive skin. This involved spending hours researching the right materials, choosing skin-safe ingredients, and countless valuable feedback from parents. Moments like these—when we expand our reach and bring MILK™ to more families—remind us that innovation, collaboration, and purpose-driven growth truly makes a difference.  

The successful launch at Mr. Hippo Supermarket is just the beginning for MILK™. The brand is committed to continuing its expansion across Malaysia, providing families with access to high-quality, safe, and comfortable baby diapers. Stay tuned for more updates as MILK™ continues to grow and serve the needs of parents and their little ones.